We are Jeopardy devotees; we watch it almost every night. Sad but true.
One of the interesting features of the Jeopardy broadcast is the advertising (thanks to our PVR we skip over most of it but still catch bits and pieces). Apparently Jeopardy viewers are in a bad way as nearly all the adverts are for some kind of medical product. Cold remedies, pain relief, vitamin supplements, prescription drugs and Head-On.
I’m still not entirely sure what Head-On is, but the advert is the freakiest piece of advertising I’ve ever seen. It consists of a ten second shot of a woman applying a tube of something to her head and an excited, urgent voiceover which says “Head-On! Apply directly to the forehead! Head-On! Apply directly to the forehead! Head-on! Apply directly to the forehead!”. I’m not sure if it’s three repetitions or four, but you get the idea.
So we know what it’s called, and we know what we should do with it but we’re still not entirely sure what it does. I decided to investigate, and headed (excuse the pun) over to their website. Here’s what it says:
You are seeing this page because there is nothing configured for the site you have requested. If you think you are seeing this page in error, please contact the site administrator or datacenter responsible for this site.
Well I’m glad we cleared that up.
